Why We're Different
There are two primary differences between It's Not Just Money, Inc. and many financial
planning firms as well as from the brokerage industry - our fee-only compensation system and
our comprehensive approach.
Our fee-only compensation structure is essential in ensuring that the client is paying for
advice tailored to their specific needs, not for the sale of products. We provide services;
we do not sell products. Our clients know up front what services they will receive and how much
it will cost them. There are no hidden charges. Because we earn no commissions or referral fees,
the only thing we have to gain from our recommendations is our clients' satisfaction.
Our comprehensive approach looks at the many facets of our clients' financial picture and
integrates those elements into a cohesive plan. The best structured investment plans take into
account tax ramifications, estate planning issues, and insurance coverage. In taking a comprehensive
approach, we can take into consideration all aspects of our clients' lives when formulating our
recommendations. A financial plan is not a one time, final document. Our on-going comprehensive
approach allows us to assist our clients in adjusting their financial plans and strategies to fit
their changing financial situation. It is, and should be, a continuing process.